The Bending Moment: Energizing Corporate Business Strategy

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David E. Hawkins "The Bending Moment: Energizing Corporate Business Strategy"
Palgrave Macmillan | 2006-03-03 | ISBN: 1403998388 | 288 pages | PDF | 1 MB


This book draws upon the idea that internal and external pressures and stresses can result in a change in the shape and form of the organization–the bending moment. It suggests the importance of a holistic business strategy as a crucial part of building for success in the marketplace and relates this to a range of themes and topics, including mergers and acquisitions, risk management, leadership, and change management.

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