Researching Customer Satisfaction & Loyalty: How to Find Out What People Really Think (Market Research in Practice)

Posted By: Book-er
Date: Dec. 27, 2008

Paul Szwarc "Researching Customer Satisfaction & Loyalty: How to Find Out What People Really Think (Market Research in Practice)"
Kogan Page | 2005-09-01 | ISBN: 0749443367 | 258 pages | PDF | 1,4 MB


Includes both a client and supplier perspective of market research on customer satisfaction and loyalty

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